Monthly Archives: March 2016

Do You Know How Valuable Your Customers Are?

Reasons Your Customer Buys From You

What Is My Customer Buying? From an earlier post you now know what your ideal customer looks like and where to find more of them.  The next question is why do they buy from you.  So you have to decide what benefit your customers pay for. Do this simple thought experiment to uncover the true benefit your client realizes by buying from you.

Reboot Your Enthusiasm at Work with Easier More Profitable Clients

Where Do I Find More Clients? In the last post we discussed a cost-effective way to find your ideal customer.  We answered the question Who? Large concerns spend huge sums of money and take years to conduct this area of marketing, and you’ve accomplished a scaled down version for free in a few minutes. Now let’s turn our attention to… Read more »